CAMPAIGN
Proofpoint - Break the Attack Chain
ROLES
Art Direction
Design
ABOUT
A campaign designed to make a bold statement for Proofpoint. Tasked with developing the visual language for the campaign, from presentations deck and marketing collateral to large-scale environmental graphics and wayfinding, every design element reinforced the urgency of stopping cyber threats before they spread.
Proofpoint Protect 2023 Conference
Proofpoint Protect 2023 is the company’s flagship cybersecurity conference, bringing together industry leaders, security professionals, and technology experts to discuss the evolving threat landscape and strategies for defending against cyberattacks. I developed a bold, cohesive visual identity centered around the Break the Attack Chain campaign
Presentation
The Break the Attack Chain presentation template was designed to reinforce Proofpoint’s brand message with clarity and impact, the template established a consistent visual identity across keynote speeches, breakout sessions, and executive presentations.
Proofpoint HIMSS 24 Conference
HIMSS Global Conference is one of the largest healthcare technology events, bringing together industry leaders, innovators, and policymakers to discuss digital transformation, cybersecurity, and emerging trends in healthcare IT. For Proofpoint’s presence at HIMSS 2024, I extended the Break the Attack Chain campaign into a healthcare-focused visual identity and ensuring brand consistency while resonating with the healthcare audience.
